Prospecting Part 4 – Bringing You and Your Ideal Client Together

We've talked a lot about defining – who your ideal client is, what their problem is, and what you offer – but without some sort of connection, these are not very useful. Think of it like a puzzle, until you see all the pieces together it all looks like a mess. But then you put in the time and effort to join all the pieces and you end up with a beautiful picture.

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How to successfully hunt for time

Most people don't know how much stuff they have until they decide to move and start hauling it all out, piece by forgotten piece. That’s where so many of us with our lives – so much to do, so little time. But there is an answer to finding the time to do what you really want – three steps you can follow to clear room for the things you really want to do.

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David D'Silva
May the bridges I burn light the way

In 1519, Captain Hernán Cortés landed in Veracruz. his first order of business was to burn the ships they arrived on. That meant there was no way back, only forward. So often with entrepreneurs, we're so concerned with our safety exit that it becomes a beacon drawing us back, and away from our #dreams. That lack of commitment was exactly what Paul was working against. So, we walked through a few things he could do to conquer that lack of commitment, which we've covered in this week's call with Paul.

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Beginning the journey

Starting with a new client is always interesting. Getting to know new people and their problems, then creating personalized solutions is always fun. For Paul, we started in a surprising place, for Paul at least. He was expecting some new, big idea. So when I started going over his daily diet, he was surprised.

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